How Everyday Africa inspired photo feeds beyond Africa

Everyday Africa AccountEveryday Bronx AccountEveryday Eastern Europe AccountMedia Stereotypes About Africa
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Photographer Peter DiCampo and writer Austin Merrill never intended to start an international movement when they launched Everyday Africa in early 2012. Their initial goal...

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A Bronx photography account traces its origins to cellphone pictures taken on assignments across Africa. According to Time, photographer Peter DiCampo and writer Austin Merrill started Everyday Africa in early 2012 to push back against media images dominated by war, poverty and disease. They first shared pictures of ordinary life on Tumblr, using a phone photography app called Hipstamatic.

Time reports that DiCampo later created Everyday Bronx while partnering with the Bronx Documentary Center on an educational project. Everyday Eastern Europe appeared on Instagram, too. A planned exhibition would bring Everyday Africa images together with work from other Everyday feeds that had sought ties with the original project. It was also a chance for the account managers to meet and put their shared ideas into words. The Bronx project shows how an effort to change what people see could enter a classroom, but what did its students actually do?

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  • What shared ideas define the Everyday Movement? : Still exploring
  • How do the different Everyday accounts coordinate? : Still exploring
  • How did the Everyday Bronx educational project work? : Still exploring

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